About Us

At Blue Gems, we do more than offer vacation rentals. We deliver meaningful experiences built on hospitality, trust, and local expertise. Whether you are planning a magical Disney getaway or seeking property management that is transparent and high performing, Blue Gems is your trusted partner in Central Florida. Our services include Guest Concierge support, Local Support 24/7, Marketing, Revenue Management, and complete peace of mind with Guest Screening, Guest Damage Coverage, and Smart Home Technology.

Our Story

What began as a small collection of family-friendly vacation homes has grown into a carefully curated portfolio of more than one hundred ten professionally managed properties across Florida.

Founded by travel lovers and real estate professionals, Blue Gems was created with one mission in mind: to elevate the vacation rental experience for both guests and homeowners. With Guest Concierge services, Local Support 24/7, and Smart Home Technology, we bring a new level of comfort and peace of mind to every stay.

Today, we manage homes throughout Florida’s premier resort communities and vacation destinations. Each property is supported by Housekeeping, Inspections, 24/7 Maintenance, Guest Screening, and Guest Damage Coverage so that guests enjoy a seamless stay and owners enjoy stress-free management.

Our Mission

Our mission is to transform short term stays into unforgettable getaways while helping property owners achieve lasting success.

We combine hands on property care, responsive Guest Concierge service, and expert local knowledge to deliver a seamless experience from booking to check out. Every guest benefits from Smart Home Technology, FREE Digital Locks, Local Support 24/7, and peace of mind through Guest Screening and Guest Damage Coverage.

For owners, we provide a transparent partnership with No Long Term Contracts, No Onboarding Fee, and No Monthly Management Fee. With Marketing, Revenue Management, Fast Listings, and an Owner Portal for clear Reporting and Taxes, we bring hospitality done right for both travelers and homeowners.

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Meet the Team

Blue Gems is powered by a diverse team of vacation rental professionals who are passionate about making every stay exceptional.

Julie Bullock

Chief Executive Officer (CEO)

Born and raised in Dallas, Julie began her career in network security sales, where she consistently ranked as a top performer before co-founding Blue Gems. As CEO, she leads the company with a balance of strategic vision, operational expertise, and a deep commitment to guest experience. Julie oversees all aspects of the business, from team leadership to systems development, with a focus on quality, integrity, and hospitality excellence. Her background in real estate and her passion for creating exceptional guest experiences continue to shape Blue Gems’ culture and long-term growth.

JB

Chief Growth Officer (CGO)

Originally from New Orleans and raised across several states, JB brings a broad perspective and a strong track record in scaling businesses. As CGO, he leads expansion and strategic direction with a focus on building lasting relationships, forging partnerships, and creating new opportunities for both Blue Gems and its homeowners. JB excels at connecting people and markets, strengthening the brand’s presence, and fostering collaborations that fuel long-term growth. Known for his energy, vision, and ability to execute, he ensures that momentum and opportunity remain at the heart of the company’s strategy.

Aidan

Chief Financial Officer (CFO)

Originally from New Jersey and now based in Orlando, Aidan brings a strong foundation in corporate accounting and a proven track record as an entrepreneur in both events and real estate. As CFO, he oversees compliance, financial strategy, and internal systems, ensuring the company operates with integrity and efficiency. Known for his analytical mindset and steady leadership, Aidan provides the structure and scalability necessary to support long-term growth and success in the dynamic short-term rental industry.

Natalia

Director of Finance

Natalia handles the day-to-day financial operations, including owner reporting, budgets, and revenue optimization—making sure every dollar works harder for homeowners.
Aishwarya

Director of Marketing

Aishwarya brings our brand to life through smart digital marketing, creative strategy, and guest engagement. She ensures the right guests find the right homes—at the right time.
Fabiana

Head of Customer Success

Fabiana is the heart of our guest experience. From pre-arrival to post-stay, she ensures every guest feels welcomed, supported, and ready to return again and again.
Cindy

Team Lead, Operations

Cindy manages our boots-on-the-ground team in Florida. She coordinates property care, housekeeping, and in-stay support to keep our homes guest-ready 24/7.

Are You a Florida Property Owner?

We help homeowners earn more while doing less. With Blue Gems, you get:

  • Full-service vacation rental management

  • Dynamic pricing to maximize bookings

  • Professional photography, listing optimization & guest screening

  • On-the-ground operations and 24/7 guest care

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